Innovation at Audi never stops. Every milestone surpassed just brings the next horizon a little closer. But every achievement deserves to be celebrated and we’ve never been one to turn down a party.
An Audi Saskatoon launch event was held on Monday, October 29th to mark the exciting introduction of the all-new Q8 and refreshed A6, A7, A8 models. Our staff welcomed Audi enthusiasts from across Saskatchewan with a stunning presentation of the 2019 A6, A7, A8 and first generation Q8.
Successful launch
BJ Nakrayko, General Manager of Audi Saskatoon, presented the new models to the enthusiastic crowd. “Tonight is one of the most important evenings for the Canadian premium auto segment. In front of you right now is the best lineup of premium vehicles Audi has ever offered. You’re some of the first people to see them and it’s my pleasure to introduce to you the next generation of Audi performance and luxury.”
Happy to share
While attendees explored the new models and enjoyed appetizers and refreshments, Michael Wyant, COO of Wyant Group, expressed how grateful he was to share the launch with so many like-minded people. “Audi leads the way with innovation and they always do it with tons of style and packed with power. It’s because of people like you that we can have these exciting product launches, so on behalf of my family. Thank you all for coming out.”
What’s new?
The Audi engineers replaced the steel body of the previous iterations of the Audi A8 with aluminum and upped the horsepower to 460 with a 4.0L turbocharged V8. This gives the Audi A8 unprecedented power while maintaining hyper responsive handling. The newly added Natural Voice Control makes the new A8 the perfect travel companion. The car understands conversational commands and reply in a more intelligent manner, engaging the driver in a whole new way.
The redesigned Audi A6 and A7 Sportback features a cleverly integrated Mild Hybrid System which recovers energy during braking to minimize fuel consumption. The all-new 7-speed S-tronic gearbox, standard in both models, compliments the latest generation of Quattro and delivers outstanding performance and maximizes driver enjoyment and safety.
The richly equipped Audi Q8 combines the elegance of a four-door luxury coupé with the practical versatility of its sister model, the Q7. A new Mild Hybrid System allows the 335 horsepower engine to cut down on consumption while boosting performance. Thanks to its wider and lower frame, the Q8 is as confident off-road as it is for business and leisure.
At your fingertips
All four models feature the practical technology you love in an Audi, packaged in a new and engaging way. The virtual cockpit is comprehensively connected to your world and capable of learning your habits as a driver. Two touch-screens dominate the centre stack replacing the conventional buttons and knobs. The upper screen controls all of the infotainment, phone, vehicle settings and navigation functions. The lower screen is for the climate control.
Onto the next milestone
Audi Management was blown away by the positive response to the launch. BJ Nakrayko says, “It is our pleasure to share these new vehicles with prospective buyers and curious minds alike and I’m happy people enjoyed themselves. The Finance Office was open all night and it seemed like people enjoyed it.”
Want to learn more about the redesigned A6, A7, A8 and all-new Q8? Visit Audi Saskatoon and explore the highlights and features of the models yourself.